Do you know if your business is making a profit? Is it as profitable as it could be? You became a business owner with a goal in mind. Whether that goal is supporting your family or changing the world, often the mission is hindered because the business owner doesn’t know how to create the profits they need.

In this presentation Ivy Cohen will review some avoidable profitability mistakes that small business owners commonly make. The presentation will include an explanation of how to calculate gross profit and why it’s important, how different types of price calculations and price changes (such as price increases and discounts) affect your profitability, the types of expenses you should be looking to reduce, and the types of things you should be measuring and monitoring in your business.

The presentation is designed to give you some ideas of things that you can implement in your own business to make it more profitable.

About Ivy Cohen

Ivy Cohen is a numbers person who loves helping business owners leverage the information in their financial reports to produce better results for their businesses. As a profitability and growth advisor she brings a CFO perspective and partners with business owners to take their business to the next level. Ivy’s background includes almost two decades of experience as a CPA. She has worked as an auditor for one of the big 4 firms, ran the accounting and finance departments of international companies with up to $150M in revenue, as well as started two successful businesses herself.